Augmented Reality everywhere! I was so happy to be approached by Bookanartist.co on behalf of Form Creative Projects and AME to produce an interactive feature wall mural with a difference. I’ve been loving using all my skills to produce artworks and murals that really have that extra edge to them. Being trusted and given the freedom to explore analog meeting digital for a client is always the dream for me and the ShockAR feature wall mural project definitely ticked all those boxes.
The basic concept brief was to have someone being shocked/electrocuted with the bordering explosion throwing out elements relating to Adrian and his personality at AME. After a bit of workshopping the following is what I came up with and I think it does all elements justice. Overall taking less than a week from concept to execution and final animation and augmented reality activation. The process for this job could not have been smoother.
And finally the activated augmented reality (AR) feature wall mural seen through the Artivive app and Spark AR.
A huge thank you to Gaurav, Liana and Adrian for getting me in on this project. You guys are absolute legends 🙂